In August 2014, Sharon and Miss 4 travelled to Singapore for 5 days to explore this country partnering with Resorts World Sentosa. The main objective of this campaign was to show what fabulous attractions exist at Resorts World Sentosa for any traveller but especially for families.

The results of this campaign:

• A review of Universal Studios as well as a list of things to do on Sentosa Island published on Where’s Sharon and mentioned in our article on Singapore.
• 9 instagram photos with 271 likes and comments
•  3 Facebook posts directly about Resorts World Sentosa
•  9 twitter posts during our stay
• 2 pins on Pinterest
• In just the first week after publication of the Universal Studios review on Where‘s Sharon, the review was tweeted 29 times by 25 contributors, reaching over  150,000 Twitter accounts and had over 225,000 impressions.
• In just the first week after publication of the Sentosa Island article on Where‘s Sharon, the article was tweeted 50 times by 46 contributors, reaching over  250,000 Twitter accounts and had over 330,000 impressions.

There has also been additional social media traffic. These numbers do not include retweets or the tweets of the articles after the first week they were published on Where’s Sharon.

Updated 27/7/2015

Thanks to the Where’s Sharon articles mentioned above being built to excellent keywords and using top SEO techniques, they now rank on the first page in Google search results for relevant search terms. This means that they continue to influence travellers who are considering visiting Sentosa Island and Universal Studios Singapore.

• The article about Sentosa Island attractions ranks on the first page for keywords associated with “things to do in Sentosa”, “Sentosa Island attractions”, etc. You can view full rankings taken from webmaster tools here.
• The review of Universal Studios Singapore ranks on the first page for keywords associated with “Universal Studios Singapore”. In particular, it ranks at number 2 for “Universal Studios Singapore review”. You can view the full rankings from webmaster tools here.

You can also read the results from our Singapore accommodation promotion.